Beingful Leader Stories
Ray Anderson of Interface: The Steward
In the Chāndogya Upanishad, a homeless person named Raikva tells Jānaśruti, the richest man of the town, a tale that illustrates who the true owner of this world is.
Another way for Beingful leaders to lead is to include other levels of identity or personal self by going beyond material wellbeing and seeking the humanistic wellbeing of their stakeholders.
Ursula Burns of Xerox: The Humanist
The inner world of a leader: Dr V of Aravind eye Care
If the world outside is a reflection of the world inside, then what is the inner world of a Beingful leader like? To understand it better, consider the story of a business leader hardly known outside his country.
Natura Cosméticos, a Brazil based beauty, personal care, and house hold products firm, is an outstanding example of a Beingful company. It is also often ranked among the top five sustainable companies in the world.
Natura: Stakeholder Well-being in practice
Warren Buffet: The Sage of Omaha
One of the most famous sages in business is Warren Buffett, the legendary US investor and once the second-richest person in America. He is called the Sage of Omaha for the great foresight he has shown over the many decades he has been in business in picking the right stocks.
Indra Nooyi at PepsiCo: Getting ahead of investors
Indra Nooyi became CEO of US based Pepsi Co. in October 2006 and almost immediately began to emphasise both profits and purpose for the company. The shared purpose that she articulated for Pepsi Co. was to promote the health and wellbeing of its customers.
Snapshots of Beingful Leaders
For the lower bird, the journey to the higher bird holds yet another possibility: the ability to fly directly to the trunk near where the higher bird rests. In the case of business, we have considered three different ways in which Beingful leaders lead by example